by Nicki Yowell | Apr 28, 2026 | Marketing, Publishing, Tips
By Bailey Potter, Senior Editor Your book is printed and boxes of copies were just delivered to your door. Besides promoting it on social media, LinkedIn, getting it into bookstores, etc., (a quick pause to applaud you getting this far!), how does one get their book...
by Nicki Yowell | Oct 29, 2025 | Marketing, Publishing, Tips
By Bailey Potter, Senior Editor Comp titles (comparative titles) are helpful in so many ways to all corners of the publication of a book. From indie authors to agents and publishers to bookstores, their worth trickles down all the way to the consumer, though their...
by Nicki Yowell | Dec 4, 2024 | Marketing, Publishing, Tips
by Ali Shaw, Executive Editor What can I do to market my upcoming book? I receive this question a lot. Book marketing can have countless approaches, and I think the idea of reaching out to a dedicated book publicity firm—knowing that they often charge in the realm of...
by Nicki Yowell | May 2, 2024 | Marketing, Publishing, Tips
By Ali Shaw, Executive Editor In publishing, we talk about book proposals. These are typically for nonfiction books and are basically project proposals that we write in order to pitch the idea to agents and publishers. They help the publishers evaluate the book idea,...
by Nicki Yowell | Feb 1, 2024 | Book Design, Marketing, Publishing
by Jenny Kimura, Collaborative Designer Everyone knows that to market your book right, you need just the right front cover image. You might spend hours with your designer going back and forth on the fonts, colors, imagery, and placement. You might want to add a...
by Nicki Yowell | Jan 3, 2024 | Marketing, Publishing, Tips
by Erin Hall, Author Newsletter Marketing Specialist If one of your 2024 writer goals is to grow your readership or expand your marketing reach, consider the almighty email newsletter. Author newsletters are a tried-and-true way to build and maintain a community and...
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