by Nicki Yowell | Jul 29, 2020 | Book Design, Design, Marketing
By Olivia Croom Hammerman, Collaborative Designer The book-cover design process can feel intimidating. After all, as an author, you’re a wordsmith and (most likely) not a graphic designer. Once you’ve reached the point of being ready to hire a cover designer, you’ve...
by Nicki Yowell | Oct 30, 2019 | Marketing, Publishing, Tips
by Vinnie Kinsella, Collaborative Designer & Publications Consultant When it comes time to promote your book, reviews can really boost your efforts. Favorable reviews let potential readers of your book know it’s not just you who thinks your writing is great. Both...
by Nicki Yowell | Jul 30, 2019 | Marketing, Publishing, Writing
Guest Post by April Ford, Associate Publisher of SFK Press Back when I had no clue what it means to be an author (some two decades ago), the passion and commitment required in equal doses to sustain a career in letters, I nonetheless had strong ideas about what I was...
by Nicki Yowell | May 31, 2019 | Marketing, Publishing, Tips
Guest post by Jessie Glenn, Owner of Mindbuck Media Book Publicity With books, prerelease timing may not ensure the Nobel Prize in Literature, but it does ensure the opportunity to be absolutely positive that a book has the best possible chance at success. After all...
by Nicki Yowell | Jan 31, 2019 | Marketing, Publishing, Tips, Writing
by Paul Gerald, author of The Groundhopper’s Guide to Soccer in England I had no idea my new book was going to become the hub of a new business. I simply started where I always do with my book ideas: at the intersection of what I know about, what I enjoy doing, what...
by Nicki Yowell | Oct 5, 2018 | Marketing, Publishing, Tips, Writing
by Kristen Hall-Geisler Authors of nonfiction books, especially how-to and self-help books, have a special kind of burden to bear. Not only do you have to come up with a title that conveys the content and spirit of your book—every author in every genre has to do...
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